UIDAI to use behavioural insights to enhance adoption of Mandatory Biometric Update (MBU) among children

After waiving all charges for Mandatory Biometric Update (MBU) in Aadhaar for children, the Unique Identification Authority of India (UIDAI) will use behavioural insights to enhance adoption of MBU. UIDAI has partnered with research consultancy Behavioural Insights Limited (BIT) to help children and youngsters access vital services through the timely updation of biometric in their Aadhaar.